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Borchers Appoints Keyser & Mackay New Distributor in France

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By: KERRY PIANOFORTE

Editor, Coatings World, Coatings World

Keyser & Mackay has been named the official French distributor of Borchers coating additives, a Milliken brand and global leader in performance solutions for the coatings industry.

Borchers’ innovative portfolio—including high-performance catalysts, anti-skinning agents, tin-free catalysts, dispersants, surface actives, and rheology modifiers—helps formulators enhance aesthetics, durability, and efficiency across a spectrum of chemistries and end markets.

Along with ensuring optimal coating performance, Borchers’ experts are also dedicated to providing additives that help meet evolving regulatory requirements.

This partnership brings advanced solutions to the French coatings market for a variety of applications, including architectural, industrial, wood, and automotive coatings.

Visit their website to learn more.

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